There’s a reason why thousands of families all over the world love our non-toxic natural deodorant: it’s perfect for sensitive skin, smells glorious, and keeps the entire family smelling fresh.

As a wife and working mom of 3 with an unbridled interest in natural products, Chantel Powell found herself frequently whipping up all-natural body care concoctions for her family. She could not have imagined the price her nose would have to pay while shuttling Kam between summer basketball camp and football practice. “You smell like a grown man!” she would tell him. At 6 years-old, her sweet little Kam was now a smelly kid.